Close your eyes and I’ll kiss you.

Not sure what it is exactly that makes it more appealing to be up and awake at 3:22 AM than at 8:22 AM.

Not sure that I really need to care that it really should be the other way around.

Because why worry about yet another of life’s mysteries when I already know one thing for certain?

(That one thing, of course, is that there are few better ways to spend a 3:22 AM than sitting in bed, listening to Amy Winehouse sing the Beatles.

C’est la vie. And la vie is pretty freakin grand right about now.)

—————-
Now playing: Amy Winehouse – All My Loving

Why Don Draper is the man.

.

“Technology is a glittering lure. But there is the rare occasion when the public can be engaged on a level beyond flash- if they have a sentimental bond with the product.

My first job, I was in house at a fur company with this old pro copywriter, a Greek named Teddy. Teddy told me the most important idea in advertising is “new”. Creates an itch. You simply put your product in there as a kind of calamine lotion. But he also talked about a deeper bond with the product.

Nostalgia. It’s delicate, but potent.

Teddy told me that in Greek, “nostalgia” literally means “the pain from an old wound”. It’s a twinge in your heart far more powerful than memory alone.

This device isn’t a spaceship, it’s a time machine. It goes backwards. Forwards. Takes us to a place where we ache to go again.

It’s not called the wheel. It’s called the carousel.

It lets us travel the way a child travels. Round and around and back home again…

…to a place where we know we are loved.”

Well, shit.

Hello, 2AM.

…we’ve got to stop meeting like this.

(but since I’m here and you’re here, let’s make a night of it.)

—————-
Now playing: Eliza Doolittle – Rollerblades
via FoxyTunes

Whoosh.

Weird how it’s usually when my brain starts feeling a little fuzzy that my thoughts come out clearest.

Or maybe it just seems that way to me.

Whatever the case, whoever claimed that nothing good happens after 2AM (Ted Mosby, I’m looking at you) was wrong.

—————-
Now playing: The Roots – Good Music
via FoxyTunes